Our Brand Values
Personalised Approach
As a family-run business, Magpie brings a personal touch to everything they do, with their core values based on their team, customers, ethics, and the environment.
Ethical Manufacturing
Magpie is committed to developing a clean beauty product range based on safe formulations, of the highest quality and efficacy, with nail health and sustainability top of mind.
Built on First-Hand Experience
Magpie has a deep understanding of the industry and everyday challenges encountered by nail technicians, enabling then to provide innovate solutions that achieve flawless results.
Do you have a Magpie mind, and love
everything that sparkles?
everything that sparkles?
Shop Our New Arrivals
Read The Magpie Blog
- 12 Aug 2026
GOLDEN HOUR CAT EYE COLLECTION | GALLERY Read More
- 11 Aug 2026
WIN OUR GOLDEN HOUR CAT EYE COLLECTION Read More
- 13 Jul 2026
NEW JELLIES COLLECTION | GALLERY Read More
- 10 Jul 2026
NEW JELLIES ONLINE NOW | COMPARISON SWATCHES Read More
- 08 Jul 2026
WIN OUR JELLIES COLLECTION | GIVEAWAY & GALLERY Read More
- 26 Jun 2026
WHY ARE HEAT SPIKES WARMER IN THE SUMMER? Read More
- 05 Jun 2026
SUNSET CLUB | NOW ONLINE Read More
- 01 Jun 2026
SUNSET CLUB | LIVE GALLERY Read More
- 07 May 2026
NEW SPRING LUXE CAT EYE | GALLERY Read More
- 05 May 2026
LAUNCHING SOON | SPRING LUXE CAT EYES Read More
- 13 Apr 2026
MILKIES GALLERY Read More
- 09 Apr 2026
WIN OUR MILKIES COLLECTION | GIVEAWAY Read More

